Sam is the CEO and co-founder of FitXR. He began his career as a management consultant at PwC in Auckland, New Zealand, and later transitioned into private equity after moving to London in 2014. A firm believer in the physical and mental health benefits of regular exercise, Sam has always maintained a commitment to fitness. With the advent of VR, he envisioned delivering immersive fitness experiences through VR to motivate people to stay active, offering access to guided workouts and personalized programs. After meeting his co-founder, Sameer Baroova, at business school, they launched FitXR together to bring this vision to life.

Sam holds bachelor’s degrees in law and finance from the University of Otago and earned his MBA from the Judge Business School at the University of Cambridge.

The full recording of this mentorship session can be found within our founder community in the Classroom section(members-only)

>> https://www.skool.com/the-spatial-collective-6210/about

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